Call for Proposals
USD 400.000
Counterpart Amount:
USD 1.295.010
Execution time
42 Months
Total Amount:
USD 1.695.010
Participating countries:
Argentina Argentina Bolivia Bolivia Spain Spain
Funding source:
FONTAGRO Amount 24% Other agencies 0% Counterpart Amount 76%

Executive Summary

The project aims to contribute to add value to the innovative food production and distribution strategies generated by family farmers. in order to understand and visualize family farmers and consumers´ practices, as well as their interaction with policy public actors, the project carries out selected case studies in Argentina, Bolivia and Spain.

Different activities (comparative study, a seminar and workshops) are developed in order to analyze the sustainability and replication possibilities of each case study. These studies allow us to create new knowledge about innovation processes, taking into account their logic of innovation to add value and access to markets. The methodology and the results of each cases and the comparative analyzed will be publish in different platforms. These publications will be useful to disseminate knowledge about creative practices in family farmers´ production and distributions to politicians, researchers and peasant organizations.

Besides, postgraduate courses about family farming and value-added markets will be organized in Argentina, Bolivia and Spain.

The technological solution

Innovative marketing and value-added experiences implemented by family farmers were studied (14). Qualitative and participatory methodologies were applied. In total, 282 open interviews were conducted with producers, consumers and technicians, 16 focus groups and workshops to analyze experiences, 22 observations at fairs and markets. The comparative analysis will allow to identify the common elements that make the innovations sustainable.

Studies show the importance of collective and professionalized practices, the use of ICTs, the efficiency of inclusive territorial governance models and the support of various state agencies, the role of collaborative social networks and the articulation with conscious consumers.


  • Methodological design for innovative marketing strategies study.
  • 11 business and value-added innovations case studies carried out
  • 4 participatory video workshops, 4 videos made with the producers.
  • 9 scientific articles (six published, 2 in edition, 1 in evaluation), 2 dissemination articles, 31 conference presentations, 3 posters and 2 chapters in books.
  • 79 graduate students participated in seminars, field work or master's thesis.
  • Dissemination: 3 seminars, 2 technical workshops, 7 webinars (1,260 registered, 60% women), 19 videos, 14 talks and talks, 2 conferences and 4 undergraduate and graduate courses
  •  Projects and initiatives: 10 research projects, 6 extension projects, 2 development projects in progress. 6 initiatives under evaluation.
  • 50 virtual stores in Argentina and Bolivia under construction.


  • Direct beneficiaries: more than 3,000 family farmers
  • Indirect beneficiaries: more than 250,000 people.

Policy makers, researchers and technicians will increase their knowledge and networks in issues like commercial innovation and added value for food family farming.
In covid-19 context, the environment benefits from food short chains which create a new conscious and environmental friendly producers and consumers.

Sustainable Development Goals

No poverty Zero Hunger Good health and well-being Quality education Gender equality Decent work and economic growth Reduced inequalities Sustainable cities and communities Responsible consumption and production Climate action Partnerships for the goals

Main donors

Participating Organizations

  • Fundación ArgenINTA (ARGENINTA) - Argentina
  • Fundación para el Desarrollo del Sistema Nacional de Áreas Protegidas (FUNDESNAP) - Bolivia
  • Instituto de Economía, Geografía y Demografía (IEGD) - España
  • Instituto Nacional de Tecnología Agropecuaria (INTA) - Argentina
  • Centro de Investigación Agroecología Universidad Cochabamba (AGRUCO) - Bolivia
  • Asociacion de Organizaciones de Productores Ecologicos de Bolivia (AOPEB) - Bolivia
  • Universidad Naciona de La Plata (UNLP) - Argentina
  • Universidad Nacional de Misiones (UNM) - Argentina
  • Universidad Nacional de Mar del Plata (UNMDP) - Argentina
  • La Universidad del País Vasco / Euskal Herriko Unibertsitatea (UPV/EHU) - España

Graphics and data

Financing by country (in USD)
FONTAGRO Amount Other agencies Counterpart Amount

Geolocated Map

Publications and resources

With the support of
Fondo Coreano de Alianza para el Conocimiento en Tecnología e Innovación (KPK)